Synopsys

Methodology: Mystery Calling
Industry: Automotive
Volume: 880
Geography: Italy, France, Austria, Switzerland, Turkey, China, Philippines, Vietnam, Malaysia, Israel, Iran.
Target group: Sales & Customer Support of car brands

Introduction

A reputed and leading research consultant wanted to understand the customer and after sales support of global car brands in the following countries.

Approach

We deployed native market research professionals courtesy our pool of research professionals spread across APAC, EMEA and LATAM regions to conduct these interviews. They potrayed themselves as automotive owners and concoted a gag in lieu of which we were able to procure the needed information.

Outcome

Seminal Research provided quality data within a limited timeframe. Owing to all these efforts Seminal Research was able to stand tall on the expectations.